Skumbrella — Brand Identity
and Website for an F&B Brand.
A complete brand identity system and multi-page WordPress business website for a Mumbai-based F&B brand — with sub-brand Tello also designed and launched under the same identity system.
An F&B brand that needed a look as good as its product.
Skumbrella is a Mumbai-based F&B brand. They came to us needing both a brand identity and a business website — starting from zero. Additionally, they were launching a sub-brand called Tello that needed its own identity while remaining visually connected to Skumbrella.
Two brands. One coherent system.
We built the Skumbrella brand identity first — logo, palette, typography, and guidelines. The system was designed to be extensible so Tello could have its own personality while clearly belonging to the same family.
Both websites were then built on WordPress with Elementor — the main Skumbrella site covering the full brand story, and Tello's site focused on e-commerce. We also built a dedicated promotion page at skumbrella.in/promotion/ for campaign-specific traffic — keeping promotional offers separate from the main brand site.
Two brands. Both live. Both consistent.
Skumbrella and Tello launched with a unified brand system — looking professional, consistent, and distinctly theirs across every touchpoint from website to packaging.
More projects.
Brand identity, WooCommerce store, and 8.4L+ organic accounts reached in 30 days.
The DermaMonk →Full WordPress revamp — 16 project pages and custom EMI calculator.
Navish Realty →Brand identity and business website built for leads and credibility.
Sunraise Solar →